What an excting start to 2012, FitKid has teamed up with popular collectable toy, Bumpeez during the Easter holidays to encourage more children to get active whilst having fun.
FitKid will be holding Easter Workshops where children will receive a free pack of Bumpeez and be taught a range of exciting and interactive games to play.
The latest Health Survey for England (HSE) data has predicted that 25% of children will be obese by 2050. To combat this worrying statistic, FitKid aim’s to provide children with fun fitness activities to help improve their health and encourage them to make healthy lifestyle choices.
Using fun play equipment including balls, bean bags, hoops, spacehoppers and a parachute, FitKid engages the children in multi skilled sessions that assist with developing the key skills for sport in addition to providing children with health benefits.
It’s fantastic to have teamed with Bumpeez to encourage more children to be active while having fun. Bumpeez are great to get children active and playing games with their friends which fits with the ethos of FitKid”
Priced at £1.99 a pack, Bumpeez are a fantastic pocket money purchase for parents and kids. There are over 100 characters to collect including special limited edition gold, silver and swirly Bumpeez. Each Bumpee consists of two parts – a circular chip featuring a cool character, which is encased in a highly tactile, removable silicon ring that comes in a variety of different shapes and colours. When the chip is in the ring the Bumpee can be bounced against walls and used to play more than 25 games and perform tricks with the different shaped rings requiring a varying degree of skill to bounce.
“This is a great marketing initiative, which will increase awareness of the Bumpeez brand at a key retail period,” comments Jeroen Menting, Managing Director, Glow Europe. “Partnering with FitKid will highlight the active nature of Bumpeez as well as encouraging more children to interact with Bumpeez through fun and engaging activities.”
To find out more about attending our workshops or to offer FitKid in your community, please email firstname.lastname@example.org or call 0203012 0202